Road Shows
National tours from Helsinki to Rovaniemi. One concept, consistent brand look, local encounters in every city.
National tours from Helsinki to Rovaniemi. One concept, consistent brand look, local encounters in every city.
Campaigns from €2,500
Indicative. Quote on request.
A road show is the most effective way to launch a product or concept across a large geography in a short time. We run road shows turnkey — planning, route, equipment, staff, permits and local marketing. Finnish road show production with 20 years of experience.
Included in the service
- 1Tour planning — route, timing, locations, budget
- 2Promotional equipment: trucks, stands, signage, AV
- 3Staff at every location — local promoters
- 4Permits and agreements with malls, municipalities and events
- 5Logistics — transport, storage, setup/teardown
- 6Daily reporting and social visibility
Built for these clients
Automotive, telecom, FMCG and energy brands that want to reach consumers across Finland in a short time — launches, campaigns and brand building.
What makes us different
Delivered over 100 national tours
Clients include Nokia (rally road show), Finnmatkat (Travel Fair tour)
Networks across Finland — promoters, venues, agreements
One point of contact throughout the tour
Related cases
Finnmatkat
Finnmatkat's Holiday Fair Roadshow brought holiday experiences to consumers across Finland. Fridays provided staffing and promotions at multiple locations.
Useat asiakkaat
Fridays has executed shopping centre tours for multiple brands — from Barilla to Olvi ÅTTÅ Lonkero, Muchachomalo to Tunturi Spring Rides.
Nokia
Campaigns with Nokia covered the massive Neste Oil Rally partnership, Helsinki Battle show event, and the Maemo Party launch event.
Usein kysytyt kysymykset
Frequently asked questions
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