✦ Kohtaamiset

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    Telia / Sonera – Events case: Telia / Sonera — Launches, Tours & Events | Fridays
    Events
    Telia / Sonera

    Telia / Sonera — Launches, Tours & Events

    A long-term partnership with Telia (formerly Sonera) covering nationwide launches, tours, trade show booths, and promotions — from iPhone 4 to 4G network, Silent Disco to the Paralympics.

    6 different activationsNationwide visibilityLong-term partnership
    Meira / Segafredo – Events case: Segafredo Lounge — Coca-Cola Fanzone, FIFA World Cup 2026 | Fridays
    Events
    Meira / Segafredo

    Segafredo Lounge — Coca-Cola Fanzone, FIFA World Cup 2026

    Fridays delivered Meira's Segafredo Lounge inside the official Coca-Cola Fanzone of FIFA World Cup 2026 at Helsinki's Musiikkitalo lawn — 'Take your Shot' concept from furniture to full brand look.

    FIFA World Cup 2026 FanzoneEnd-to-end brand buildTens of thousands of encounters
    Unilever – Promotions case: Unilever — Becel & Knorr Campaigns | Fridays
    Promotions
    Unilever

    Unilever — Becel & Knorr Campaigns

    Campaigns for Unilever covered internal launches, promotion tours, and tastings in retail stores — from Becel HAT to the Heart Age tour and Knorr tastings.

    4 campaignsThousands of tastingsSales growth in campaign areas
    Meira – Events case: Meira — Festivals, Tastings & Promotions | Fridays
    Events
    Meira

    Meira — Festivals, Tastings & Promotions

    A long-term partnership with Meira covering festival partnerships, nationwide product tastings, and promotion tours — from Kulta Katriina to Saludo.

    ~4,000 cups of coffee50,000+ tastings150,000+ media contacts
    Hartwall & Pepsico – Events case: Hartwall & Pepsico — Launches & Promotions | Fridays
    Events
    Hartwall & Pepsico

    Hartwall & Pepsico — Launches & Promotions

    Campaigns with Hartwall and Pepsico covered relaunch events, sports partnerships, extreme promotions, and trade show activations — from Pepsi Relaunch to Mountain Dew climbing wall.

    6 campaignsThousands of encountersMulti-channel visibility
    Nokia – Events case: Nokia — Rally, Launches & Events | Fridays
    Events
    Nokia

    Nokia — Rally, Launches & Events

    Campaigns with Nokia covered the massive Neste Oil Rally partnership, Helsinki Battle show event, and the Maemo Party launch event.

    3,000+ product trials10,000+ encountersMassive media coverage
    Viinijuhlat – Events case: Wine Festivals — Espoo, Kokkola & Porvoo | Fridays
    Events
    Viinijuhlat

    Wine Festivals — Espoo, Kokkola & Porvoo

    Espoo, Kokkola, and Porvoo wine festivals — Fridays has provided professional event staff and MCs for Finland's most popular wine festivals. Stylish events require stylish encounters.

    3 citiesProfessional MCsStylish brand experience
    Useat festivaalit – Events case: Music Festivals | Fridays
    Events
    Useat festivaalit

    Music Festivals

    Kainuu Music Festival, Aurafest, Solarsound, Suomipop Oulu, and Kuopiorock — Fridays professionals have ensured smooth festival experiences at each event.

    5+ festivalsNationwide coverageSmooth festival experience
    Neste Oil Rally – Events case: Neste Oil Rally VIP Services | Fridays
    Events
    Neste Oil Rally

    Neste Oil Rally VIP Services

    Neste Oil Rally VIP guest services required first-class service and professionalism. Fridays handled VIP area staffing and guest reception.

    VIP-level serviceFirst-class guest experienceProfessional staff
    Finnmatkat – Promotions case: Finnmatkat Holiday Fair Roadshow | Fridays
    Promotions
    Finnmatkat

    Finnmatkat Holiday Fair Roadshow

    Finnmatkat's Holiday Fair Roadshow brought holiday experiences to consumers across Finland. Fridays provided staffing and promotions at multiple locations.

    Nationwide roadshowMultiple locationsHoliday experiences for consumers
    Useat asiakkaat – Promotions case: Shopping Centre Tours | Fridays
    Promotions
    Useat asiakkaat

    Shopping Centre Tours

    Fridays has executed shopping centre tours for multiple brands — from Barilla to Olvi ÅTTÅ Lonkero, Muchachomalo to Tunturi Spring Rides.

    4 brandsNationwide toursThousands of encounters
    Useat asiakkaat – Trade Fairs case: Trade Show Booths — Mastervent, Woodek & Elisa | Fridays
    Trade Fairs
    Useat asiakkaat

    Trade Show Booths — Mastervent, Woodek & Elisa

    Fridays has designed and built trade show booths for multiple clients — Mastervent at Finnbuild, Woodek, and Elisa.

    200+ B2B leads3 clientsStandout design
    Barilla – Promotions case: Barilla Piccolini — Family Promotions in Shopping Centres | Fridays
    Promotions
    Barilla

    Barilla Piccolini — Family Promotions in Shopping Centres

    The Barilla Piccolini campaign engaged families through hands-on cooking and product discovery at experiential shopping centre activations.

    Family audience reachedTastings and product trialsStrong shopping centre visibility
    Kauppakeskus Forum – Events case: Ihana Helsinki at Forum — Multi-brand Event Experience | Fridays
    Events
    Kauppakeskus Forum

    Ihana Helsinki at Forum — Multi-brand Event Experience

    The Ihana Helsinki concept combined live performances, street dance, sports activations, and brand collaborations in the heart of a shopping centre.

    Multiple audience activationsLong dwell time in event areaHigh city-centre visibility
    Muchachomalo – Promotions case: Muchachomalo — Retail & Club Activations | Fridays
    Promotions
    Muchachomalo

    Muchachomalo — Retail & Club Activations

    For Muchachomalo, Fridays delivered a mix of retail activations, campaign shoots, and club events that strengthened brand visibility among a younger audience.

    In-store visibility growthMultiple activation daysStrong lifestyle brand perception
    Suurpelto – Events case: Suurpelto Electric Car Test Drives — Consumer Experience Event | Fridays
    Events
    Suurpelto

    Suurpelto Electric Car Test Drives — Consumer Experience Event

    Suurpelto Electric Car Test Drives brought together consumers, partner brands, and media. Fridays handled activations and audience engagement on-site.

    Test drives and product demosFamily audience on-siteStrong local visibility
    Tunturi – Events case: Tunturi Spring Rides — Cycling Activations at Kamppi | Fridays
    Events
    Tunturi

    Tunturi Spring Rides — Cycling Activations at Kamppi

    Kamppi Spring Rides highlighted cycling in the middle of a shopping centre. Fridays executed the exhibition area, activations, and audience engagement concept.

    Standout bicycle exhibitionActive audience participationBrand visibility in an urban setting
    Useat asiakkaat – Events case: Other Events & Activations | Fridays
    Events
    Useat asiakkaat

    Other Events & Activations

    Lenovo at Olympic Stadium, Malja Event sailing, Mr. Green launch, Suurpelto Electric Car Test Drives, and Forum Shopping Centre promotions.

    5 different activationsVersatile expertiseMultiple industries
    Supercell – Events case: Supercell SuperFest 2024 — World Finals in Helsinki | Fridays
    Events
    Supercell

    Supercell SuperFest 2024 — World Finals in Helsinki

    Fridays served as event assistant and coordinator at Supercell's SuperFest 2024 at Helsinki Expo Centre. The three-day esports mega-event brought Clash of Clans, Clash Royale, and Brawl Stars world championship finals under one roof.

    3-day mega-eventMillions of livestream viewersSeamless coordination
    Rovio – Events case: Angry Birds National Tour & World Championships | Fridays
    Events
    Rovio

    Angry Birds National Tour & World Championships

    At the peak of Angry Birds' popularity, Fridays executed a national championship tour in collaboration with Rovio, bringing mobile gaming to shopping centres across Finland — from Helsinki to Rovaniemi.

    Thousands of participantsNationwide tourMassive media coverage
    Citroën / Red Bull – Events case: Wake The Stadium | Fridays
    Events
    Citroën / Red Bull

    Wake The Stadium

    Helsinki's Swimming Stadium was transformed into a wakeboard arena as Citroën and Red Bull brought Wake The Stadium to Finland. Fridays handled event staffing and brand activations (2014–2017).

    Thousands of visitorsMassive media coverageInternational visibility
    I Love Wine – Events case: I Love Wine — Svenska Klubben | Fridays
    Events
    I Love Wine

    I Love Wine — Svenska Klubben

    An elegant I Love Wine event at Svenska Klubben brought together wine enthusiasts and industry professionals. Fridays provided event staffing and coordination.

    Stylish eventProfessional staffWine industry networking
    LMFAO – Events case: LMFAO Concert in Finland | Fridays
    Events
    LMFAO

    LMFAO Concert in Finland

    When LMFAO came to Finland, Fridays handled event staffing, ensuring a smooth and unforgettable experience for attendees.

    Unforgettable concert experienceSmooth executionProfessional team
    Suomipop / Radiorock – Events case: Suomipop Cruise & Radiorock Cruise | Fridays
    Events
    Suomipop / Radiorock

    Suomipop Cruise & Radiorock Cruise

    Finland's most popular music cruises needed professional event staff. Fridays delivered staffing services for both Suomipop and Radiorock cruises.

    2 cruisesProfessional staffFinland's most popular music cruises
    PowerPark – Promotions case: PowerPark Promotion — Helsinki | Fridays
    Promotions
    PowerPark

    PowerPark Promotion — Helsinki

    PowerPark wanted to reach families in the Helsinki metropolitan area. Fridays executed a striking promotional event in Helsinki, bringing the PowerPark brand to city residents.

    1,500+ encountersTicket sales growthBrand awareness in Helsinki area
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